Brand awareness by category in South Africa 2024

Published by
Umair Bashir,
Oct 22, 2024
72 percent of South African respondents answer our survey on "Brand awareness by category" with "Smartphones". The survey was conducted in 2024, among 12,192 consumers.
Access millions of exclusive survey results with Statista Consumer Insights.

Brand awareness by category in South Africa as of September 2024

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Source

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Number of respondents

12,192 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "In which of these categories do you pay particular attention to brands?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Statistics on " South Africa "

The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you South Africa

Population

8

Economy

8

National finances

5

Further related statistics

10

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