The variety of products that can be purchased online is continuously growing. Among Indian consumers the two most popular categories for online purchases are Clothing and Shoes. 61 percent and 44 percent of consumers respectively chose these answers in our representative online survey. The survey was conducted online among 4,032 respondents in India, in 2024.
Find this and more survey data on most popular categories for online purchases in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.
Most popular categories for online purchases in India as of September 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (October 22, 2024). Most popular categories for online purchases in India as of September 2024 [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/forecasts/823376/most-popular-categories-for-online-purchases-in-india
Statista. "Most popular categories for online purchases in India as of September 2024." Chart. October 22, 2024. Statista. Accessed November 05, 2024. https://www.statista.com/forecasts/823376/most-popular-categories-for-online-purchases-in-india
Statista. (2024). Most popular categories for online purchases in India as of September 2024. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/forecasts/823376/most-popular-categories-for-online-purchases-in-india
Statista. "Most Popular Categories for Online Purchases in India as of September 2024." Statista, Statista Inc., 22 Oct 2024, https://www.statista.com/forecasts/823376/most-popular-categories-for-online-purchases-in-india
Statista, Most popular categories for online purchases in India as of September 2024 Statista, https://www.statista.com/forecasts/823376/most-popular-categories-for-online-purchases-in-india (last visited November 05, 2024)
Most popular categories for online purchases in India as of September 2024 [Graph], Statista, October 22, 2024. [Online]. Available: https://www.statista.com/forecasts/823376/most-popular-categories-for-online-purchases-in-india