Americans who shopped for books at Barnes & Noble, by age 2024

This statistic illustrates the share of Americans who shopped for books at Barnes & Noble in the last 12 months. As of September 2024, 53 percent of 18 - 29 year old consumers do so in the U.S. This is according to exclusive results from the Consumer Insights Global survey which shows that 42 percent of 30 - 49 year old customers also fall into this category.
Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

Share of Americans who shopped for books at Barnes & Noble in the last 12 months, by age as of September 2024

Characteristic	Share of respondents
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Number of respondents

2,502 respondents

Age group

18-64 years

Special properties

respondents who spent money on books

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Where have you purchased printed books in the past 12 months (in-store or website)? "
If you need more information, you can have a look at the Consumer Insights Methodology.

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