DOOH ad spend growth in Europe 2018-2030

Change in digital out-of-home (DOOH) advertising spending in Europe from 2018 to 2030

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Supplementary notes

Data provided by Statista Market Insights are estimates.Definition:
Digital Out-of-Home (DOOH) Advertising refers to all advertising revenues from internet-connected out-of-home advertisements in public areas. The Digital Out-of-Home Advertising market includes all ad spending on large outdoor formats, street furniture, transit and transportation, and others.

Additional information:
Digital Out-of-Home (DOOH) Advertising comprises advertising spending, users, and average revenue per user. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Digital Out-of-Home Advertising include JCDecaux, Ströer, Focus Media Information, Hakuhodo, Dentsu, Clear Channel Outdoor, and APG SGA. For more information on the data displayed, use the info button right next to the boxes.

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Statistics on " Digital out-of-home (DOOH) advertising worldwide "

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Market leaders

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Marketers' perspective

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Spotlight: prDOOH

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