Among one-third of millennials in the United States, smartphones, shoes and clothing were the most important luxury/premium product category. The survey was conducted in July 2024, among 60,507 consumers, among which 36 percent was millennials (born between 1980 and 1994).
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (August 9, 2024). Importance of luxury/premium products by category among millennials consumers in the U.S. as of June 2024 [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/forecasts/1496047/importance-of-luxury-premium-products-by-category-in-the-us-millennials
Statista. "Importance of luxury/premium products by category among millennials consumers in the U.S. as of June 2024." Chart. August 9, 2024. Statista. Accessed November 05, 2024. https://www.statista.com/forecasts/1496047/importance-of-luxury-premium-products-by-category-in-the-us-millennials
Statista. (2024). Importance of luxury/premium products by category among millennials consumers in the U.S. as of June 2024. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/forecasts/1496047/importance-of-luxury-premium-products-by-category-in-the-us-millennials
Statista. "Importance of Luxury/Premium Products by Category among Millennials Consumers in The U.S. as of June 2024." Statista, Statista Inc., 9 Aug 2024, https://www.statista.com/forecasts/1496047/importance-of-luxury-premium-products-by-category-in-the-us-millennials
Statista, Importance of luxury/premium products by category among millennials consumers in the U.S. as of June 2024 Statista, https://www.statista.com/forecasts/1496047/importance-of-luxury-premium-products-by-category-in-the-us-millennials (last visited November 05, 2024)
Importance of luxury/premium products by category among millennials consumers in the U.S. as of June 2024 [Graph], Statista, August 9, 2024. [Online]. Available: https://www.statista.com/forecasts/1496047/importance-of-luxury-premium-products-by-category-in-the-us-millennials