The ad spending in the 'Direct Mail Advertising' segment of the advertising market in the United States was forecast to continuously increase between 2024 and 2030 by in total two billion U.S. dollars (+9.81 percent). After the eighth consecutive increasing year, the ad spending is estimated to reach 22.33 billion U.S. dollars and therefore a new peak in 2030.
Data provided by Statista Market Insights are estimates.
Definition:
Direct Mail Advertising spending refers to the budget invested by advertisers in direct mail marketing campaigns that involve sending physical promotional materials, such as brochures, catalogs, and letters, directly to targeted recipients by mail. This type of spending covers various ad spending associated with the distribution of direct mail marketing.
Additional information:
Direct Mail Advertising comprises advertising spending and average revenue per user. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. For more information on the data displayed, use the info button right next to the boxes.
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Statista. (October 29, 2024). Direct mail advertising spending in the United States from 2018 to 2030 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/forecasts/1475167/direct-mail-advertising-spending-united-states
Statista. "Direct mail advertising spending in the United States from 2018 to 2030 (in billion U.S. dollars)." Chart. October 29, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/forecasts/1475167/direct-mail-advertising-spending-united-states
Statista. (2024). Direct mail advertising spending in the United States from 2018 to 2030 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/forecasts/1475167/direct-mail-advertising-spending-united-states
Statista. "Direct Mail Advertising Spending in The United States from 2018 to 2030 (in Billion U.S. Dollars)." Statista, Statista Inc., 29 Oct 2024, https://www.statista.com/forecasts/1475167/direct-mail-advertising-spending-united-states
Statista, Direct mail advertising spending in the United States from 2018 to 2030 (in billion U.S. dollars) Statista, https://www.statista.com/forecasts/1475167/direct-mail-advertising-spending-united-states (last visited December 21, 2024)
Direct mail advertising spending in the United States from 2018 to 2030 (in billion U.S. dollars) [Graph], Statista, October 29, 2024. [Online]. Available: https://www.statista.com/forecasts/1475167/direct-mail-advertising-spending-united-states