How did the share of e-cigarette smokers among U.S. consumers change over the past years? Looking at the most recent data points there has been an increase from 2022 Q4 to 2023 Q4. The share of respondents grew from 12 percent to 15 percent during this time. This is a stable trend since 2019.
Smoking is common among consumers in the United States. Despite New Year’s resolutions and a whole market segment of products and services that aim to support smokers looking to quit the habit, results have yet to show drastic upward shifts to the total share of nicotine consumers. If you are looking for a current comparison of all common forms of nicotine consumption alongside e-cigarette smokers, you may want to have a look at the overview of most used tobacco products in the U.S. next. The survey was conducted online among 3884 to 9492 respondents per quarter in the United States, between 2019 and 2023. Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.
Share of U.S. consumers smoking e-cigarettes 2019-2023 as of June 2024, by quarter
During the survey, the question "Which tobacco products do you smoke/consume at least occasionally?" has been answered with "E-cigarettes".
Each update contains the interviews of the last 12 months. If you are looking for further details you can find more information in the methodology for the Statista Consumer Insights.
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Statista. (June 18, 2024). Share of U.S. consumers smoking e-cigarettes 2019-2023 as of June 2024, by quarter [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/forecasts/1466777/share-of-us-consumers-smoking-e-cigarettes
Statista. "Share of U.S. consumers smoking e-cigarettes 2019-2023 as of June 2024, by quarter." Chart. June 18, 2024. Statista. Accessed November 05, 2024. https://www.statista.com/forecasts/1466777/share-of-us-consumers-smoking-e-cigarettes
Statista. (2024). Share of U.S. consumers smoking e-cigarettes 2019-2023 as of June 2024, by quarter. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/forecasts/1466777/share-of-us-consumers-smoking-e-cigarettes
Statista. "Share of U.S. Consumers Smoking E-cigarettes 2019-2023 as of June 2024, by Quarter." Statista, Statista Inc., 18 Jun 2024, https://www.statista.com/forecasts/1466777/share-of-us-consumers-smoking-e-cigarettes
Statista, Share of U.S. consumers smoking e-cigarettes 2019-2023 as of June 2024, by quarter Statista, https://www.statista.com/forecasts/1466777/share-of-us-consumers-smoking-e-cigarettes (last visited November 05, 2024)
Share of U.S. consumers smoking e-cigarettes 2019-2023 as of June 2024, by quarter [Graph], Statista, June 18, 2024. [Online]. Available: https://www.statista.com/forecasts/1466777/share-of-us-consumers-smoking-e-cigarettes