How has the use of social media changed in the United States over the past years? Comparing the values for 2022 Q4 and 2023 Q4, the share of consumers in the United States has stayed consistent at 20 percent. This contrasts with the overall trend, which is characterized by fluctuating values.
Overall, average screentime is increasing worldwide. While many consumers spend their time online, the type of social media they use shifts over the years. To continue your research of social media usage you can also have a look at the most used social media platforms in the U.S., which compares business network users with the common types of social media and social networks. The survey was conducted online among 4091 to 60267 respondents per quarter in the United States, between 2019 and 2023. Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.
Share of U.S. consumers using business networks 2019-2023 as of June 2024, by quarter
During the survey, the question "What kinds of social media do you use regularly?" has been answered with "Business networks (e.g., LinkedIn)".
Each update contains the interviews of the last 12 months. If you are looking for further details you can find more information in the methodology for the Statista Consumer Insights.
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Statista. (June 18, 2024). Share of U.S. consumers using business networks 2019-2023 as of June 2024, by quarter [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/forecasts/1466752/share-of-us-consumers-using-business-networks
Statista. "Share of U.S. consumers using business networks 2019-2023 as of June 2024, by quarter." Chart. June 18, 2024. Statista. Accessed November 05, 2024. https://www.statista.com/forecasts/1466752/share-of-us-consumers-using-business-networks
Statista. (2024). Share of U.S. consumers using business networks 2019-2023 as of June 2024, by quarter. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/forecasts/1466752/share-of-us-consumers-using-business-networks
Statista. "Share of U.S. Consumers Using Business Networks 2019-2023 as of June 2024, by Quarter." Statista, Statista Inc., 18 Jun 2024, https://www.statista.com/forecasts/1466752/share-of-us-consumers-using-business-networks
Statista, Share of U.S. consumers using business networks 2019-2023 as of June 2024, by quarter Statista, https://www.statista.com/forecasts/1466752/share-of-us-consumers-using-business-networks (last visited November 05, 2024)
Share of U.S. consumers using business networks 2019-2023 as of June 2024, by quarter [Graph], Statista, June 18, 2024. [Online]. Available: https://www.statista.com/forecasts/1466752/share-of-us-consumers-using-business-networks