How did the share of vegans in the U.S. change over time? Comparing the values for 2023 Q1 and 2024 Q1, the share of consumers in the United States has stayed consistent at 4 percent. This contrasts with the overall trend, which is characterized by fluctuating values.
The various reasons to forgo certain ingredients and types of food can range from allergies or ethics to simply a personal dislike of the taste. The share of vegans has had an interesting development. But how many consumers in the United States follow the other most common nutrition rules? You may also be interested in the overview of diets and nutrition in the U.S. including the most common dietary rules as well as consumers in the U.S. who don’t follow any nutrition rules. The survey was conducted online among 4182 to 10051 respondents per quarter in the United States, between 2019 and 2024. Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.
Share of U.S. consumers following a vegan diet 2019-2024 as of June 2024, by quarter
During the survey, the question "Do you follow one or more of the following nutrition rules?" has been answered with "Vegan (not eating any animal products)".
Each update contains the interviews of the last 12 months. If you are looking for further details you can find more information in the methodology for the Statista Consumer Insights.
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Statista. (June 18, 2024). Share of U.S. consumers following a vegan diet 2019-2024 as of June 2024, by quarter [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/forecasts/1466746/share-of-us-consumers-following-a-vegan-diet
Statista. "Share of U.S. consumers following a vegan diet 2019-2024 as of June 2024, by quarter." Chart. June 18, 2024. Statista. Accessed November 05, 2024. https://www.statista.com/forecasts/1466746/share-of-us-consumers-following-a-vegan-diet
Statista. (2024). Share of U.S. consumers following a vegan diet 2019-2024 as of June 2024, by quarter. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/forecasts/1466746/share-of-us-consumers-following-a-vegan-diet
Statista. "Share of U.S. Consumers following a Vegan Diet 2019-2024 as of June 2024, by Quarter." Statista, Statista Inc., 18 Jun 2024, https://www.statista.com/forecasts/1466746/share-of-us-consumers-following-a-vegan-diet
Statista, Share of U.S. consumers following a vegan diet 2019-2024 as of June 2024, by quarter Statista, https://www.statista.com/forecasts/1466746/share-of-us-consumers-following-a-vegan-diet (last visited November 05, 2024)
Share of U.S. consumers following a vegan diet 2019-2024 as of June 2024, by quarter [Graph], Statista, June 18, 2024. [Online]. Available: https://www.statista.com/forecasts/1466746/share-of-us-consumers-following-a-vegan-diet