People getting annoyed by online ads in selected countries worldwide 2024

When it comes to the share of people getting annoyed by online ads in selected countries worldwide, Serbia ranks the highest in this list. 65 percent of consumer in Serbia share this attitude. Following in the second place is Hungary, while Nigeria can be found at the bottom of the ranking.
Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

Share of people getting annoyed by online ads in 56 countries & territories worldwide, as of February 2024

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Number of respondents

460 to 10,046 respondents per country

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these statements about online advertising do you agree with? I am often annoyed by advertising on the internet?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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