The ad spending in the 'Social Media Advertising' segment of the advertising market in Saudi Arabia was forecast to continuously increase between 2024 and 2030 by in total 379.5 million U.S. dollars (+80.38 percent). After the eleventh consecutive increasing year, the ad spending is estimated to reach 851.69 million U.S. dollars and therefore a new peak in 2030. Notably, the ad spending of the 'Social Media Advertising' segment of the advertising market was continuously increasing over the past years.
Data provided by Statista Market Insights are estimates.Definition: Social Media Advertising is a form of online digital marketing in which paid banner and video ad campaigns are run on social media platforms to reach the target audiences. Marketers can promote brands, products, and services and increase purchase intention.
Additional information: Social Media Advertising comprises advertising spending, users, average revenue per user, and key players. The market only displays B2B spending. Figures are based on advertising spending and exclude agency commissions, rebates, production costs, and taxes. Key players in Social Media Advertising include Facebook, Instagram, Twitter, TikTok, LinkedIn, Weibo, Naver, and Kakao. For more information on the data displayed, use the info button right next to the boxes.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (October 29, 2024). Social media advertising spending in Saudi Arabia from 2019 to 2030 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 24, 2024, from https://www.statista.com/forecasts/1451299/saudi-arabia-social-media-advertising-spending
Statista. "Social media advertising spending in Saudi Arabia from 2019 to 2030 (in million U.S. dollars)." Chart. October 29, 2024. Statista. Accessed December 24, 2024. https://www.statista.com/forecasts/1451299/saudi-arabia-social-media-advertising-spending
Statista. (2024). Social media advertising spending in Saudi Arabia from 2019 to 2030 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 24, 2024. https://www.statista.com/forecasts/1451299/saudi-arabia-social-media-advertising-spending
Statista. "Social Media Advertising Spending in Saudi Arabia from 2019 to 2030 (in Million U.S. Dollars)." Statista, Statista Inc., 29 Oct 2024, https://www.statista.com/forecasts/1451299/saudi-arabia-social-media-advertising-spending
Statista, Social media advertising spending in Saudi Arabia from 2019 to 2030 (in million U.S. dollars) Statista, https://www.statista.com/forecasts/1451299/saudi-arabia-social-media-advertising-spending (last visited December 24, 2024)
Social media advertising spending in Saudi Arabia from 2019 to 2030 (in million U.S. dollars) [Graph], Statista, October 29, 2024. [Online]. Available: https://www.statista.com/forecasts/1451299/saudi-arabia-social-media-advertising-spending