Average revenue per unit (ARPU) in the Women's Apparel market Austria 2019-2029

Data provided by Statista Market Insights are estimates.

Definition:

The Women’s Apparel market covers apparel for women. Clothing for children (girls and boys up to the age of 14) and babies are separately defined in the Children’s Apparel market.

Structure:

The market is further divided into the following categories:

• The Coats & Jackets market encompasses outdoor jackets, coats, and rain jackets for women.
• The Blazers market encompasses indoor jackets and separately sold blazers that are not part of a suit ensemble for women.
• The Suits & Ensembles market encompasses blazers and jackets as well as trousers made of the same material for women.
• The Dresses & Skirts market encompasses all forms of dresses and skirts for women.
• The Trousers encompasses cloth trousers, jeans, and shorts for women.
• The Shirts & Blouses market encompasses all sorts of shirt-like tops or the like for women.
• The Jerseys, Sweatshirts & Pullovers market encompasses knitwear, sweatshirts, jerseys, sweaters, turtleneck sweaters, and under-sweaters for women.
• The Sports & Swimwear market covers the following categories: Sports-Inspired Apparel, Performance Apparel, and Swimwear for women.
• The Night & Underwear market encompasses bras, briefs, panties, bathrobes, negligees, nightwear, lingerie, and corsetry for women.
• The T-shirts market encompasses women’s clothes for the upper body that are worn beneath outerwear.
• The Tights & Leggings market encompasses hosiery for women that covers either part or the entire leg and sometimes the foot.
• The Socks market encompasses hosiery for women that covers the foot and, at times, the leg up to the knee.
• The Clothing Accessories & Other Clothes market covers the following categories: Gloves, Shawls & Scarves, Belts, Hats & Caps, Leather Clothes, and Felt, Fur & Other Clothes for women.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit, sustainable apparel share, and sales channels. Online channel distribution refers to the purchase of physical goods in online retail. In other words, the purchase is concluded via the internet – on a desktop PC, tablet, or smartphone. The offline distribution channel covers all purchases in stationary stores made via telesales or mail orders (e.g., print catalogs).

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