The average revenue per download is forecast to experience significant growth in all segments in 2027. Especially notable is the remarkably robust growth observed in the Books & Reference segment as we approach the end of the forecast period. This value, reaching 1.1 U.S. dollars, stands out significantly compared to the average changes, which are estimated at 0.313 U.S. dollars.
Data provided by Statista Market Insights are estimates.
Definition:
The App market constitutes the sale of software applications that can be downloaded, installed, and run on mobile devices. More specifically, it refers to apps that can be downloaded from Apple, Inc.'s App Store and the Google Play store (or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore) and which can be installed and run on iPhones and Android phones.
Structure:
We track 20 non-game categories and 15 game categories that are found in both Apple Inc.'s App Store and the Google Play store.
Additional Information:
We consider three different sources of revenue:
Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
Paid app revenue from the one-time purchase of an app
Advertising revenue obtained from showing ads within an app
Our statistics include the revenue earned by developers and also the revenue earned by stores through commissions.
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Statista Market Insights. (October 20, 2023). Average revenue per unit (ARPU) in the App market for different segments Germany from 2017 to 2027 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/forecasts/1444834/average-revenue-per-unit-arpu-app-market-for-different-segments-germany
Statista Market Insights. "Average revenue per unit (ARPU) in the App market for different segments Germany from 2017 to 2027." Chart. October 20, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/forecasts/1444834/average-revenue-per-unit-arpu-app-market-for-different-segments-germany
Statista Market Insights. (2023). Average revenue per unit (ARPU) in the App market for different segments Germany from 2017 to 2027. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/forecasts/1444834/average-revenue-per-unit-arpu-app-market-for-different-segments-germany
Statista Market Insights. "Average Revenue per Unit (Arpu) in The App Market for Different Segments Germany from 2017 to 2027." Statista, Statista Inc., 20 Oct 2023, https://www.statista.com/forecasts/1444834/average-revenue-per-unit-arpu-app-market-for-different-segments-germany
Statista Market Insights, Average revenue per unit (ARPU) in the App market for different segments Germany from 2017 to 2027 Statista, https://www.statista.com/forecasts/1444834/average-revenue-per-unit-arpu-app-market-for-different-segments-germany (last visited November 22, 2024)
Average revenue per unit (ARPU) in the App market for different segments Germany from 2017 to 2027 [Graph], Statista Market Insights, October 20, 2023. [Online]. Available: https://www.statista.com/forecasts/1444834/average-revenue-per-unit-arpu-app-market-for-different-segments-germany
