Over the last two observations, the average revenue per download is forecast to significantly increase in all segments. Concerning the ten selected segments, the segment Books & Reference has the largest average revenue per download with 21.66 U.S. dollars. Contrastingly, Health & Fitness is ranked last, with 2.44 U.S. dollars. Their difference, compared to Books & Reference, lies at 19.22 U.S. dollars.
Data provided by Statista Market Insights are estimates.
Definition:
The App market constitutes the sale of software applications that can be downloaded, installed, and run on mobile devices. More specifically, it refers to apps that can be downloaded from Apple, Inc.'s App Store and the Google Play store (or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore) and which can be installed and run on iPhones and Android phones.
Structure:
We track 20 non-game categories and 15 game categories that are found in both Apple Inc.'s App Store and the Google Play store.
Additional Information:
We consider three different sources of revenue:
Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
Paid app revenue from the one-time purchase of an app
Advertising revenue obtained from showing ads within an app
Our statistics include the revenue earned by developers and also the revenue earned by stores through commissions.
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Statista Market Insights. (October 20, 2023). Average revenue per unit (ARPU) in the App market for different segments Denmark from 2017 to 2027 [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/forecasts/1444592/average-revenue-per-unit-arpu-app-market-for-different-segments-denmark
Statista Market Insights. "Average revenue per unit (ARPU) in the App market for different segments Denmark from 2017 to 2027." Chart. October 20, 2023. Statista. Accessed November 05, 2024. https://www.statista.com/forecasts/1444592/average-revenue-per-unit-arpu-app-market-for-different-segments-denmark
Statista Market Insights. (2023). Average revenue per unit (ARPU) in the App market for different segments Denmark from 2017 to 2027. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/forecasts/1444592/average-revenue-per-unit-arpu-app-market-for-different-segments-denmark
Statista Market Insights. "Average Revenue per Unit (Arpu) in The App Market for Different Segments Denmark from 2017 to 2027." Statista, Statista Inc., 20 Oct 2023, https://www.statista.com/forecasts/1444592/average-revenue-per-unit-arpu-app-market-for-different-segments-denmark
Statista Market Insights, Average revenue per unit (ARPU) in the App market for different segments Denmark from 2017 to 2027 Statista, https://www.statista.com/forecasts/1444592/average-revenue-per-unit-arpu-app-market-for-different-segments-denmark (last visited November 05, 2024)
Average revenue per unit (ARPU) in the App market for different segments Denmark from 2017 to 2027 [Graph], Statista Market Insights, October 20, 2023. [Online]. Available: https://www.statista.com/forecasts/1444592/average-revenue-per-unit-arpu-app-market-for-different-segments-denmark
