The number of users is forecast to experience significant growth in all segments in 2027. This reflects the overall trend throughout the entire observation period from 2017 to 2027. It is estimated that the user number is continuously rising in all segments. In this regard, the Digital Fitness & Well-Being Apps segment achieves the highest value of 32.82 million individuals in 2027. Find further similar statistics regarding the digital fitness & well-being market in countries or regions like South Korea, Germany, and the United Kingdom.
Number of users in the Digital Fitness & Well-Being market for different segments Brazil from 2017 to 2027
(in million individuals)
The Digital Fitness & Well-Being segment contains the user and revenue development of two product categories: (1) portable, connected fitness devices (Digital Fitness & Well-Being Devices) and (2) digital fitness apps for use with a smartphone and/or tablet (Digital Fitness & Well-Being Apps).
The Digital Fitness & Well-Being Devices segment comprises devices that are explicitly intended for fitness and motion tracking. These include, in particular, smartwatches, smart scales equipped with sensors and activity trackers that measure and analyze the physical activity and body functions of the wearer. Smart clothing, smart shoes, and smart eyewear are excluded.
The Digital Fitness & Well-Being Apps segment includes fitness apps for detecting/tracking/analyzing and sharing vitality and fitness achievements. It also covers nutrition and diet apps, which help users analyze their nutrition behaviors and keep a record of their eating patterns with the purpose of improving health and nutrition choices.
Meditation apps include apps that help users keep calm, control their emotions during stressful periods, and concentrate on the present moment. The most popular apps in this segment are Headspace, Calm, and Ten Percent Happier.
The user base covers paying and non-paying customers. The revenue figures only include revenues generated from paid apps offering premium options and from in-app purchases; revenues from app downloads and advertising revenues are not included.
The data only reflects B2C revenues; B2B and C2C revenues are not covered.
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Statista Market Insights. (July 31, 2023). Number of users in the Digital Fitness & Well-Being market for different segments Brazil from 2017 to 2027 (in million individuals) [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/forecasts/1443126/number-of-users-digital-fitness-well-being-market-for-different-segments-brazil
Statista Market Insights. "Number of users in the Digital Fitness & Well-Being market for different segments Brazil from 2017 to 2027 (in million individuals)." Chart. July 31, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/forecasts/1443126/number-of-users-digital-fitness-well-being-market-for-different-segments-brazil
Statista Market Insights. (2023). Number of users in the Digital Fitness & Well-Being market for different segments Brazil from 2017 to 2027 (in million individuals). Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/forecasts/1443126/number-of-users-digital-fitness-well-being-market-for-different-segments-brazil
Statista Market Insights. "Number of Users in The Digital Fitness & Well-being Market for Different Segments Brazil from 2017 to 2027 (in Million Individuals)." Statista, Statista Inc., 31 Jul 2023, https://www.statista.com/forecasts/1443126/number-of-users-digital-fitness-well-being-market-for-different-segments-brazil
Statista Market Insights, Number of users in the Digital Fitness & Well-Being market for different segments Brazil from 2017 to 2027 (in million individuals) Statista, https://www.statista.com/forecasts/1443126/number-of-users-digital-fitness-well-being-market-for-different-segments-brazil (last visited November 22, 2024)
Number of users in the Digital Fitness & Well-Being market for different segments Brazil from 2017 to 2027 (in million individuals) [Graph], Statista Market Insights, July 31, 2023. [Online]. Available: https://www.statista.com/forecasts/1443126/number-of-users-digital-fitness-well-being-market-for-different-segments-brazil
