Average revenue per unit (ARPU) in the Games market for different segments New Zealand 2019-2029

Over the last two observations, the average revenue per user is forecast to significantly increase in all segments. Concerning the ten selected segments, the segment In-game Advertising has the largest average revenue per user with 58.05 U.S. dollars. Contrastingly, Physically Sold Video Games is ranked last, with 41.15 U.S. dollars. Their difference, compared to In-game Advertising, lies at 16.9 U.S. dollars.

Find further statistics on other topics such as a comparison of the revenue in Japan and a comparison of the average revenue per user in Singapore.

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Average revenue per unit (ARPU) in the Games market for different segments New Zealand from 2019 to 2029

Characteristic	In-game Advertising	Physically Sold Video Games	Card Games	Casino Games	Adventure Games	Puzzle Games	Action Games	Casual Games	Board Games	Music Games
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The games market refers to the entire industry involved in the creation, development, publishing, distribution, and monetization of video games. This market encompasses a wide range of products, including console games, PC games, mobile games, and online games. It also includes hardware and accessories such as gaming consoles, controllers, and virtual reality headsets. The games market is a rapidly growing industry, with millions of people worldwide playing video games and billions of dollars in revenue generated each year.

Structure:

The games market contains out of several different markets, such as Physically Sold Video Games, Mobile Games or Cloud Gaming. Information on all the other markets can be found on the relevant page.

Additional Information:

The market comprises revenues, users, average revenue per user, and penetration rates. Revenues are generated through in-game purchases, consumer spending on games, and subscription fees. Additional definitions for each market can be found within the respective market pages. Market numbers for download games, mobile games, online games and gaming networks can also be found in the digital market insights in the video games market. Key players in the market are companies like Activision (Call of Duty), PUBG Mobile or GeForce Now. For more information on the data displayed, use the info button right next to the boxes.

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