Average revenue per unit (ARPU) in the Small Appliances market for different segments Equatorial Guinea 2019-2029

Over the last two observations, the average revenue per household is forecast to significantly increase in all segments. Particularly striking is the exceptionally strong increase of the segment Small Kitchen Appliances towards the end of the forecast period. The value amounting to 9.4 U.S. dollars stands out significantly from the average changes, which are estimated at 1.3 U.S. dollars.

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Average revenue per unit (ARPU) in the Small Appliances market for different segments Equatorial Guinea from 2019 to 2029

Characteristic	Small Kitchen Appliances	Hair Clippers	Coffee Machines	Irons	Hair Dryers	Microwave Ovens	Vacuum Cleaners	Toasters	Electric Kettles	Grills & Roasters
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition: Small appliances are characterized by their compact and lightweight design, and are often used for a variety of tasks such as cleaning, cooking, and personal grooming. Compared to their larger counterparts, they are more prone to wear and tear and have a shorter shelf life. Therefore, consumers may opt to replace them more frequently.

Structure: The small appliances segment consists of the following subsegments:

Vacuum cleaners
Small kitchen appliances
Hair clippers
Irons
Toasters
Grills & Roasters
Hair Dryers
Coffee Machines
Microwave ovens
Electric Kettles
Air Fryers

Additional Information: The market comprises key performance indicators such as revenues, volume, price per unit, average revenue and volume per household, and sales channels.

Note that the volume sales only refer to B2C (business to consumer) sales, via both the offline and the online channel. The average revenue and volume per household are determined by dividing the revenues and volume by the number of households, where a household refers to a house and its occupants, regarded as a unit. Finally, price per unit refers to the cost of a single unit of the product.

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