Revenue in the apparel segment of the e-commerce market China 2019-2029

The revenue in the 'Apparel' segment of the fashion e-commerce market in China was forecast to continuously increase between 2024 and 2029 by in total 77.6 billion U.S. dollars (+55.5 percent). After the sixth consecutive increasing year, the revenue is estimated to reach 217.37 billion U.S. dollars and therefore a new peak in 2029.

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Revenue in the apparel segment of the e-commerce market China from 2019 to 2029 (in billion U.S. dollars)

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Supplementary notes

The eCommerce market segment Fashion encompasses the commercial (B2C) sale of apparel (for men, women, and children), footwear (e.g., leather shoes, sneakers, luxury footwear, as well as textile and other footwear), luggage and bags (e.g., suitcases, purses, and briefcases), as well as accessories (e.g., hats and caps, watches and jewelery) via a digital channel. The main sales channels in this market segment include internet retailers (e.g., amazon.com) and online fashion retailers (e.g., Asos, Zalando, Nordstrom) or dedicated category retailers (e.g., eBags, zara.com, clarks.com, samsonite.com). Dedicated outdoor and sports apparel, outdoor and sports footwear, as well as baby’s clothes are not included in this segment (see: Toys, Hobby & DIY). The purchase and resale of used fashion articles are also not included in this market segment. All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

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