ARPU in the beauty & personal care market United States 2018-2028

Average revenue per unit (ARPU) in the beauty & personal care market United States from 2018 to 2028

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Supplementary notes

Data provided by Statista Market Insights are estimates.

The Beauty & Personal Care market is defined here as consumer goods for cosmetics and body care. Included are beauty cosmetics for the face, lips, skin care products, fragrances and personal care products such as hair care, deodorants and shaving products. Excluded are beauty services, such as hairdressers, professional products and electric personal care products. Products that primarily serve medical purposes are also excluded here but shown as part of the OTC Pharmaceuticals market. All shown sales values refer to the retail value and include sales taxes.

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