The number of users in the 'Digital Commerce' segment of the fintech market in Nigeria was forecast to continuously increase between 2024 and 2028 by in total 26.3 million users (+47.15 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 82.03 million users and therefore a new peak in 2028. Notably, the number of users of the 'Digital Commerce' segment of the fintech market was continuously increasing over the past years.
Data provided by Statista Market Insights are estimates.
Definition:
The Digital Commerce market covers all consumer transactions made via the Internet which are directly related to online shopping for products and services. This can include transactions made through websites, mobile apps, and other online platforms made via various payment methods such as credit cards, direct debit, invoice, or online payment providers. Digital commerce enables businesses and consumers to conduct transactions remotely, with a variety of payment options and delivery methods available. It also allows for the collection and analysis of data to support personalization and targeted marketing efforts.
Additional Information:
The market comprises transaction values, users, average transaction value per user, and penetration rates. Transaction values are generated via wide range of activities such as online retail sales, and purchase of services on online marketplaces(includes eServices, Travel and Tourism, Digital Media & Digital Health).
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Statista Market Insights. (January 22, 2024). Number of users in the digital commerce segment of the fintech market Nigeria from 2018 to 2028 (in million individuals) [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/forecasts/1437461/number-of-users-digital-commerce-digital-payments-market-nigeria
Statista Market Insights. "Number of users in the digital commerce segment of the fintech market Nigeria from 2018 to 2028 (in million individuals)." Chart. January 22, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/forecasts/1437461/number-of-users-digital-commerce-digital-payments-market-nigeria
Statista Market Insights. (2024). Number of users in the digital commerce segment of the fintech market Nigeria from 2018 to 2028 (in million individuals). Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/forecasts/1437461/number-of-users-digital-commerce-digital-payments-market-nigeria
Statista Market Insights. "Number of Users in The Digital Commerce Segment of The Fintech Market Nigeria from 2018 to 2028 (in Million Individuals)." Statista, Statista Inc., 22 Jan 2024, https://www.statista.com/forecasts/1437461/number-of-users-digital-commerce-digital-payments-market-nigeria
Statista Market Insights, Number of users in the digital commerce segment of the fintech market Nigeria from 2018 to 2028 (in million individuals) Statista, https://www.statista.com/forecasts/1437461/number-of-users-digital-commerce-digital-payments-market-nigeria (last visited November 23, 2024)
Number of users in the digital commerce segment of the fintech market Nigeria from 2018 to 2028 (in million individuals) [Graph], Statista Market Insights, January 22, 2024. [Online]. Available: https://www.statista.com/forecasts/1437461/number-of-users-digital-commerce-digital-payments-market-nigeria
