Usage of apparel online shops in the UK. 2023, by brand

Published by Statista Research Department, Dec 20, 2023
Primark was the most-used online fashion shop in the United Kingdom in 2023. 37 percent of consumers in the country have bought something at Primark's online shop that year. Chinese fast fashion sensation SHEIN came in second, with 31 percent of consumers shopping there at least once in 2023.

Online fashion shops usage in the United Kingdom (UK) in 2023, by brand

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Number of respondents

4,977 respondents

Age group

18-64 years

Special properties

respondents who know the individual brand

Supplementary notes

This question was phrased by the source as follows: "When it comes to fashion online shops, which of the following brands have you used in the past 12 months?"

Multiple answers were possible.

Citation formats
Use Statista now: unlimited access to all content

Statistics on " Apparel and footwear resale market in the U.S. "

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Apparel and footwear resale market in the U.S.

Market overview

6

U.S. market

8

Leading marketplaces

5

Consumer behavior

4

Further Content: You might find this interesting as well

Topics

Online fashion in the NetherlandsFashion e-commerce in the United StatesE-commerce in the NetherlandsFashion and accessories in PolandFast fashion in Europe
Use Statista now: unlimited access to all content
Learn more about how Statista can support your business.