Fashion sales accounted for the largest portion of Zalando's gross merchandise volume (GMV) in 2023. The most popular type of fashion product was apparel, which made up about half of the total GMV. Footwear accounted for one-fifth of the GMV, closely followed by bags and accessories, which had a share of 19 percent. The remaining GMV share originated from sales of personal care products.
Gross merchandise volume (GMV) distribution of Zalando's marketplace in 2023, by product category
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ecommerceDB.com. (December 6, 2023). Gross merchandise volume (GMV) distribution of Zalando's marketplace in 2023, by product category [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/forecasts/1427430/zalando-marketplace-gmv-share-by-category
ecommerceDB.com. "Gross merchandise volume (GMV) distribution of Zalando's marketplace in 2023, by product category." Chart. December 6, 2023. Statista. Accessed November 23, 2024. https://www.statista.com/forecasts/1427430/zalando-marketplace-gmv-share-by-category
ecommerceDB.com. (2023). Gross merchandise volume (GMV) distribution of Zalando's marketplace in 2023, by product category. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/forecasts/1427430/zalando-marketplace-gmv-share-by-category
ecommerceDB.com. "Gross Merchandise Volume (Gmv) Distribution of Zalando's Marketplace in 2023, by Product Category." Statista, Statista Inc., 6 Dec 2023, https://www.statista.com/forecasts/1427430/zalando-marketplace-gmv-share-by-category
ecommerceDB.com, Gross merchandise volume (GMV) distribution of Zalando's marketplace in 2023, by product category Statista, https://www.statista.com/forecasts/1427430/zalando-marketplace-gmv-share-by-category (last visited November 23, 2024)
Gross merchandise volume (GMV) distribution of Zalando's marketplace in 2023, by product category [Graph], ecommerceDB.com, December 6, 2023. [Online]. Available: https://www.statista.com/forecasts/1427430/zalando-marketplace-gmv-share-by-category