Social media ad spend worldwide 2019-2029
The global ad spending in the 'Social Media Advertising' segment of the advertising market was forecast to continuously increase between 2024 and 2029 by in total 111.6 billion U.S. dollars (+47.66 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 345.73 billion U.S. dollars and therefore a new peak in 2029. Notably, the ad spending of the 'Social Media Advertising' segment of the advertising market was continuously increasing over the past years.