Market share of laptop vendors in Italy in 2022

Published by
Federica Laricchia,
Nov 12, 2024
In 2022, Apple was the absolute leader of the laptop market in Italy, holding 77 percent of it. Microsoft followed, with 11 percent of the market share. HP ranked third, occupying five percent of the market.

Market share of laptop vendors in Italy in 2022

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Supplementary notes

The subsegment Laptops contains portable devices with computing capabilities other than smartphones and tablets, including convertible/detachable laptops.

Market values represent revenues paid to primary vendors at manufacturer price level either directly or through distribution channels (excluding VAT). Reported market revenues include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Revenues are allocated to the country where the money is spent.

Company examples: Hewlett Packard (HP), Lenovo, Dell, Apple, Asus, Acer, Microsoft.

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Statistics on " PCs in Italy "

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Overview

5

Segments

7

Companies

8

Operating systems

5

Consumption

8

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PCs in Italy
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