We asked Australian consumers about "Most popular influencer genres" and found that "Comedy" takes the top spot, while "VIPs & celebrities" is at the other end of the ranking.
Find this and more survey data on most popular influencer genres in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.
Most popular influencer genres in Australia as of September 2024
During the survey, the question was phrased as follows: "In general, which of the following types of contents from influencers / content creators do you like to watch, listen to or read about online?"
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Statista. (October 22, 2024). Most popular influencer genres in Australia as of September 2024 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/forecasts/1394556/most-popular-influencer-genres-in-australia
Statista. "Most popular influencer genres in Australia as of September 2024." Chart. October 22, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/forecasts/1394556/most-popular-influencer-genres-in-australia
Statista. (2024). Most popular influencer genres in Australia as of September 2024. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/forecasts/1394556/most-popular-influencer-genres-in-australia
Statista. "Most Popular Influencer Genres in Australia as of September 2024." Statista, Statista Inc., 22 Oct 2024, https://www.statista.com/forecasts/1394556/most-popular-influencer-genres-in-australia
Statista, Most popular influencer genres in Australia as of September 2024 Statista, https://www.statista.com/forecasts/1394556/most-popular-influencer-genres-in-australia (last visited November 23, 2024)
Most popular influencer genres in Australia as of September 2024 [Graph], Statista, October 22, 2024. [Online]. Available: https://www.statista.com/forecasts/1394556/most-popular-influencer-genres-in-australia