Ad spending in North America 2017-2029

Published by
J. G. Navarro,
Jun 3, 2024
In 2024, advertising spending in North America will reach an estimated 455 billion U.S. dollars, up from less than 428 billion dollars a year earlier – an annual increase of approximately seven percent. According to the same projections, North America's digital ad expenditure alone will exceed 319 billion dollars in 2024.

Advertising spending in North America from 2017 to 2029 (in billion U.S. dollars)

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using current exchange rates and reflecting market impacts of the Russia-Ukraine war

Supplementary notes

* Forecast.

Numbers have been rounded.

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Overview

8

United States

8

Canada

8

Mexico

8

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Topics

Advertising in North AmericaAdvertising in the United StatesAdvertising worldwideAdvertising in CanadaAdvertising in Mexico
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