Activities performed on social media in Portugal Q1 2024
Over the observed period, 68 percent of respondents in Portugal declared having sent private messages on social media in the past four weeks. This activity was the most common on social media, followed by liking posts by other users or following people, selected by 56 percent of respondents, and by commenting on posts, performed by 48 percent of respondents. Sharing company posts was the least performed activity by active social media users, with a share of 14 percent.
