South Africa: sales channel distribution hotels 2019-2029

Over the forecast period until 2029, the sales channel distribution share is forecast to exhibit fluctuations among the two segments. Only for the segment Online, a significant increase can be observed over the forecast period. Here, the sales channel distribution share exhibits a difference of 14.13 percent between 2019 and 2029.

Find further statistics on other topics such as a comparison of the revenue in Russia and a comparison of the sales channel distribution share in Russia.

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Distribution of hotel sales channels in South Africa from 2019 to 2029

Characteristic	Online	Offline
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The Hotels market includes hotels and professionally-run guest houses. These accommodations can be booked directly via the providers website, through a tour operator, a travel agency, an online travel agency (OTA), or by telephone.

Additional Information:

The main performance indicators of the Hotels market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests. Each user is only counted once per year. Well-known providers are Hotels.com, trivago, and Booking.com.

The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.

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