Importance of luxury/premium products by category in South Korea 2024

Published by
Umair Bashir,
Oct 23, 2024
33 percent of South Korean respondents answer our survey on "Importance of luxury/premium products by category" with "Smartphones". The survey was conducted in 2024, among 2,032 consumers. Find this and more survey data on importance of luxury/premium products by category in South Korea in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Importance of luxury/premium products by category in South Korea as of September 2024

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Number of respondents

2,032 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "In which of these product categories do you also buy premium or luxury items?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Overview

7

Segments

7

Brands

8

Shopping channel

4

Consumer behavior

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Sustainability

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Further related statistics

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