Significant fluctuations are estimated for all segments over the forecast period for the revenue. In general, the revenue appear to exhibit a positive trend, with more segments showing increasing values rather than decreasing values until 2029. Among them, the segment e-commerce attains the highest value throughout the entire period, reaching 56.92 billion U.S. dollars.
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Retail e-commerce revenue in the Nordic countries from 2019 to 2029, by segment
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Data provided by Statista Market Insights are estimates.
Definition:
The eCommerce Beauty & Personal Care market refers to the online retailing of beauty and personal care products. It includes various products such as skincare, haircare, makeup, fragrances, and personal hygiene items. This market allows consumers to conveniently purchase these products from the comfort of their homes, offering a wide range of options and competitive prices.
Structure:
The market consists out of several parts, namely: Beauty Tech, Cosmetics, Fragrances, Personal Care, Skin Care. For more information on the definitions, please visit the respective market page.
Additional information:
eCommerce Beauty & Personal Care comprises revenues, users, average revenue per user, and penetration rates. Revenues are derived from annual filings, national statistical offices, Google- and Alibaba-Trends and industry knowledge. Sales Channels show online and offline revenue shares, as well as, desktop and mobile sales distribution. Revenues are including VAT. The market only displays B2C revenues and users for the above-mentioned markets, hence C2C, B2B and reCommerce is not included.
Key players in the market are companies, such as L'Oréal, Estée Lauder, and Procter & Gamble.
Market numbers for the total market sizes (online + offline) can also be found on the respective pages of the Consumer Market Insights.
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Statista Digital Market Insights. (February 4, 2025). Retail e-commerce revenue in the Nordic countries from 2019 to 2029, by segment (in billion U.S. dollars) [Graph]. In Statista. Retrieved February 23, 2025, from https://www.statista.com/forecasts/1362409/e-commerce-revenue-nordics-by-segment
Statista Digital Market Insights. "Retail e-commerce revenue in the Nordic countries from 2019 to 2029, by segment (in billion U.S. dollars)." Chart. February 4, 2025. Statista. Accessed February 23, 2025. https://www.statista.com/forecasts/1362409/e-commerce-revenue-nordics-by-segment
Statista Digital Market Insights. (2025). Retail e-commerce revenue in the Nordic countries from 2019 to 2029, by segment (in billion U.S. dollars). Statista. Statista Inc.. Accessed: February 23, 2025. https://www.statista.com/forecasts/1362409/e-commerce-revenue-nordics-by-segment
Statista Digital Market Insights. "Retail E-commerce Revenue in The Nordic Countries from 2019 to 2029, by Segment (in Billion U.S. Dollars)." Statista, Statista Inc., 4 Feb 2025, https://www.statista.com/forecasts/1362409/e-commerce-revenue-nordics-by-segment
Statista Digital Market Insights, Retail e-commerce revenue in the Nordic countries from 2019 to 2029, by segment (in billion U.S. dollars) Statista, https://www.statista.com/forecasts/1362409/e-commerce-revenue-nordics-by-segment (last visited February 23, 2025)
Retail e-commerce revenue in the Nordic countries from 2019 to 2029, by segment (in billion U.S. dollars) [Graph], Statista Digital Market Insights, February 4, 2025. [Online]. Available: https://www.statista.com/forecasts/1362409/e-commerce-revenue-nordics-by-segment
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