Vivani brand profile in Germany 2022
How high is the brand awareness of Vivani in Germany?
When it comes to chocolate eaters, brand awareness of Vivani is at 16% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Vivani in Germany?
In total, 3% of German chocolate eaters say they like Vivani. However, in actuality, among the 16% of German respondents who know Vivani, 19% of people like the brand.
What is the usage share of Vivani in Germany?
All in all, 2% of chocolate eaters in Germany use Vivani. That means, of the 16% who know the brand, 12% use them.
How loyal are the customers of Vivani?
Around 2% of chocolate eaters in Germany say they are likely to use Vivani again. Set in relation to the 2% usage share of the brand, this means that 100% of their customers show loyalty to the brand.
What's the buzz around Vivani in Germany?
In October 2022, about 1% of German chocolate eaters had heard about Vivani in the media, on social media, or in advertising over the past three months. Of the 16% who know the brand, that's 6%, meaning at the time of the survey there's little to no buzz around Vivani in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to chocolate eaters, brand awareness of Vivani is at 16% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Vivani in Germany?
In total, 3% of German chocolate eaters say they like Vivani. However, in actuality, among the 16% of German respondents who know Vivani, 19% of people like the brand.
What is the usage share of Vivani in Germany?
All in all, 2% of chocolate eaters in Germany use Vivani. That means, of the 16% who know the brand, 12% use them.
How loyal are the customers of Vivani?
Around 2% of chocolate eaters in Germany say they are likely to use Vivani again. Set in relation to the 2% usage share of the brand, this means that 100% of their customers show loyalty to the brand.
What's the buzz around Vivani in Germany?
In October 2022, about 1% of German chocolate eaters had heard about Vivani in the media, on social media, or in advertising over the past three months. Of the 16% who know the brand, that's 6%, meaning at the time of the survey there's little to no buzz around Vivani in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
