GIN SUL brand profile in Germany 2022
How high is the brand awareness of GIN SUL in Germany?
When it comes to spirits drinkers, brand awareness of GIN SUL is at 24% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is GIN SUL in Germany?
In total, 7% of German spirits drinkers say they like GIN SUL. However, in actuality, among the 24% of German respondents who know GIN SUL, 29% of people like the brand.
What is the usage share of GIN SUL in Germany?
All in all, 5% of spirits drinkers in Germany use GIN SUL. That means, of the 24% who know the brand, 21% use them.
How loyal are the drinkers of GIN SUL?
Around 3% of spirits drinkers in Germany say they are likely to use GIN SUL again. Set in relation to the 5% usage share of the brand, this means that 60% of their drinkers show loyalty to the brand.
What's the buzz around GIN SUL in Germany?
In October 2022, about 2% of German spirits drinkers had heard about GIN SUL in the media, on social media, or in advertising over the past three months. Of the 24% who know the brand, that's 8%, meaning at the time of the survey there's little to no buzz around GIN SUL in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to spirits drinkers, brand awareness of GIN SUL is at 24% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is GIN SUL in Germany?
In total, 7% of German spirits drinkers say they like GIN SUL. However, in actuality, among the 24% of German respondents who know GIN SUL, 29% of people like the brand.
What is the usage share of GIN SUL in Germany?
All in all, 5% of spirits drinkers in Germany use GIN SUL. That means, of the 24% who know the brand, 21% use them.
How loyal are the drinkers of GIN SUL?
Around 3% of spirits drinkers in Germany say they are likely to use GIN SUL again. Set in relation to the 5% usage share of the brand, this means that 60% of their drinkers show loyalty to the brand.
What's the buzz around GIN SUL in Germany?
In October 2022, about 2% of German spirits drinkers had heard about GIN SUL in the media, on social media, or in advertising over the past three months. Of the 24% who know the brand, that's 8%, meaning at the time of the survey there's little to no buzz around GIN SUL in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
