Vegan leben brand profile in Germany 2022
How high is the brand awareness of Vegan leben in Germany?
When it comes to oat milk drinkers, brand awareness of Vegan leben is at 45% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Vegan leben in Germany?
In total, 7% of German oat milk drinkers say they like Vegan leben. However, in actuality, among the 45% of German respondents who know Vegan leben, 16% of people like the brand.
What is the usage share of Vegan leben in Germany?
All in all, 7% of oat milk drinkers in Germany use Vegan leben. That means, of the 45% who know the brand, 16% use them.
How loyal are the drinkers of Vegan leben?
Around 4% of oat milk drinkers in Germany say they are likely to use Vegan leben again. Set in relation to the 7% usage share of the brand, this means that 57% of their drinkers show loyalty to the brand.
What's the buzz around Vegan leben in Germany?
In October 2022, about 3% of German oat milk drinkers had heard about Vegan leben in the media, on social media, or in advertising over the past three months. Of the 45% who know the brand, that's 7%, meaning at the time of the survey there's little to no buzz around Vegan leben in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to oat milk drinkers, brand awareness of Vegan leben is at 45% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Vegan leben in Germany?
In total, 7% of German oat milk drinkers say they like Vegan leben. However, in actuality, among the 45% of German respondents who know Vegan leben, 16% of people like the brand.
What is the usage share of Vegan leben in Germany?
All in all, 7% of oat milk drinkers in Germany use Vegan leben. That means, of the 45% who know the brand, 16% use them.
How loyal are the drinkers of Vegan leben?
Around 4% of oat milk drinkers in Germany say they are likely to use Vegan leben again. Set in relation to the 7% usage share of the brand, this means that 57% of their drinkers show loyalty to the brand.
What's the buzz around Vegan leben in Germany?
In October 2022, about 3% of German oat milk drinkers had heard about Vegan leben in the media, on social media, or in advertising over the past three months. Of the 45% who know the brand, that's 7%, meaning at the time of the survey there's little to no buzz around Vegan leben in Germany.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
