Shloer brand profile in the UK 2022
When it comes to soft drink drinkers, brand awareness of Shloer is at 74% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Shloer in the UK?
In total, 25% of UK soft drink drinkers say they like Shloer. However, in actuality, among the 74% of UK respondents who know Shloer, 34% of people like the brand.
What is the usage share of Shloer in the UK?
All in all, 16% of soft drink drinkers in the UK use Shloer. That means, of the 74% who know the brand, 22% use them.
How loyal are the drinkers of Shloer?
Around 13% of soft drink drinkers in the UK say they are likely to use Shloer again. Set in relation to the 16% usage share of the brand, this means that 81% of their drinkers show loyalty to the brand.
What's the buzz around Shloer in the UK?
In October 2022, about 5% of UK soft drink drinkers had heard about Shloer in the media, on social media, or in advertising over the past three months. Of the 74% who know the brand, that's 7%, meaning at the time of the survey there's little to no buzz around Shloer in the UK.
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