Morrisons The Best brand profile in the UK 2022
How high is the brand awareness of Morrisons The Best in the UK?
When it comes to frozen pizza eaters, brand awareness of Morrisons The Best is at 66% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Morrisons The Best in the UK?
In total, 20% of UK frozen pizza eaters say they like Morrisons The Best. However, in actuality, among the 66% of UK respondents who know Morrisons The Best, 30% of people like the brand.
What is the usage share of Morrisons The Best in the UK?
All in all, 15% of frozen pizza eaters in the UK use Morrisons The Best. That means, of the 66% who know the brand, 23% use them.
How loyal are the customers of Morrisons The Best?
Around 12% of frozen pizza eaters in the UK say they are likely to use Morrisons The Best again. Set in relation to the 15% usage share of the brand, this means that 80% of their customers show loyalty to the brand.
What's the buzz around Morrisons The Best in the UK?
In October 2022, about 6% of UK frozen pizza eaters had heard about Morrisons The Best in the media, on social media, or in advertising over the past three months. Of the 66% who know the brand, that's 9%, meaning at the time of the survey there's little to no buzz around Morrisons The Best in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to frozen pizza eaters, brand awareness of Morrisons The Best is at 66% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Morrisons The Best in the UK?
In total, 20% of UK frozen pizza eaters say they like Morrisons The Best. However, in actuality, among the 66% of UK respondents who know Morrisons The Best, 30% of people like the brand.
What is the usage share of Morrisons The Best in the UK?
All in all, 15% of frozen pizza eaters in the UK use Morrisons The Best. That means, of the 66% who know the brand, 23% use them.
How loyal are the customers of Morrisons The Best?
Around 12% of frozen pizza eaters in the UK say they are likely to use Morrisons The Best again. Set in relation to the 15% usage share of the brand, this means that 80% of their customers show loyalty to the brand.
What's the buzz around Morrisons The Best in the UK?
In October 2022, about 6% of UK frozen pizza eaters had heard about Morrisons The Best in the media, on social media, or in advertising over the past three months. Of the 66% who know the brand, that's 9%, meaning at the time of the survey there's little to no buzz around Morrisons The Best in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
