Green & Black's brand profile in the UK 2022
How high is the brand awareness of Green & Black's in the UK?
When it comes to chocolate eaters, brand awareness of Green & Black's is at 74% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Green & Black's in the UK?
In total, 26% of UK chocolate eaters say they like Green & Black's. However, in actuality, among the 74% of UK respondents who know Green & Black's, 35% of people like the brand.
What is the usage share of Green & Black's in the UK?
All in all, 18% of chocolate eaters in the UK use Green & Black's. That means, of the 74% who know the brand, 24% use them.
How loyal are the customers of Green & Black's?
Around 14% of chocolate eaters in the UK say they are likely to use Green & Black's again. Set in relation to the 18% usage share of the brand, this means that 78% of their customers show loyalty to the brand.
What's the buzz around Green & Black's in the UK?
In October 2022, about 7% of UK chocolate eaters had heard about Green & Black's in the media, on social media, or in advertising over the past three months. Of the 74% who know the brand, that's 9%, meaning at the time of the survey there's little to no buzz around Green & Black's in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to chocolate eaters, brand awareness of Green & Black's is at 74% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Green & Black's in the UK?
In total, 26% of UK chocolate eaters say they like Green & Black's. However, in actuality, among the 74% of UK respondents who know Green & Black's, 35% of people like the brand.
What is the usage share of Green & Black's in the UK?
All in all, 18% of chocolate eaters in the UK use Green & Black's. That means, of the 74% who know the brand, 24% use them.
How loyal are the customers of Green & Black's?
Around 14% of chocolate eaters in the UK say they are likely to use Green & Black's again. Set in relation to the 18% usage share of the brand, this means that 78% of their customers show loyalty to the brand.
What's the buzz around Green & Black's in the UK?
In October 2022, about 7% of UK chocolate eaters had heard about Green & Black's in the media, on social media, or in advertising over the past three months. Of the 74% who know the brand, that's 9%, meaning at the time of the survey there's little to no buzz around Green & Black's in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
