Goodfella's brand profile in the UK 2022
How high is the brand awareness of Goodfella's in the UK?
When it comes to frozen pizza eaters, brand awareness of Goodfella's is at 86% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Goodfella's in the UK?
In total, 48% of UK frozen pizza eaters say they like Goodfella's. However, in actuality, among the 86% of UK respondents who know Goodfella's, 56% of people like the brand.
What is the usage share of Goodfella's in the UK?
All in all, 41% of frozen pizza eaters in the UK use Goodfella's. That means, of the 86% who know the brand, 48% use them.
How loyal are the customers of Goodfella's?
Around 34% of frozen pizza eaters in the UK say they are likely to use Goodfella's again. Set in relation to the 41% usage share of the brand, this means that 83% of their customers show loyalty to the brand.
What's the buzz around Goodfella's in the UK?
In October 2022, about 19% of UK frozen pizza eaters had heard about Goodfella's in the media, on social media, or in advertising over the past three months. Of the 86% who know the brand, that's 22%, meaning at the time of the survey there's little buzz around Goodfella's in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to frozen pizza eaters, brand awareness of Goodfella's is at 86% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Goodfella's in the UK?
In total, 48% of UK frozen pizza eaters say they like Goodfella's. However, in actuality, among the 86% of UK respondents who know Goodfella's, 56% of people like the brand.
What is the usage share of Goodfella's in the UK?
All in all, 41% of frozen pizza eaters in the UK use Goodfella's. That means, of the 86% who know the brand, 48% use them.
How loyal are the customers of Goodfella's?
Around 34% of frozen pizza eaters in the UK say they are likely to use Goodfella's again. Set in relation to the 41% usage share of the brand, this means that 83% of their customers show loyalty to the brand.
What's the buzz around Goodfella's in the UK?
In October 2022, about 19% of UK frozen pizza eaters had heard about Goodfella's in the media, on social media, or in advertising over the past three months. Of the 86% who know the brand, that's 22%, meaning at the time of the survey there's little buzz around Goodfella's in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
