THE NORTH FACE brand profile in the UK 2022
How high is the brand awareness of THE NORTH FACE in the UK?
When it comes to outdoor fashion users, brand awareness of THE NORTH FACE is at 93% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is THE NORTH FACE in the UK?
In total, 69% of UK outdoor fashion users say they like THE NORTH FACE. However, in actuality, among the 93% of UK respondents who know THE NORTH FACE, 74% of people like the brand.
What is the usage share of THE NORTH FACE in the UK?
All in all, 63% of outdoor fashion users in the UK use THE NORTH FACE. That means, of the 93% who know the brand, 68% use them.
How loyal are the owners of THE NORTH FACE?
Around 58% of outdoor fashion users in the UK say they are likely to use THE NORTH FACE again. Set in relation to the 63% usage share of the brand, this means that 92% of their owners show loyalty to the brand.
What's the buzz around THE NORTH FACE in the UK?
In September 2022, about 33% of UK outdoor fashion users had heard about THE NORTH FACE in the media, on social media, or in advertising over the past three months. Of the 93% who know the brand, that's 35%, meaning at the time of the survey there's some buzz around THE NORTH FACE in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to outdoor fashion users, brand awareness of THE NORTH FACE is at 93% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is THE NORTH FACE in the UK?
In total, 69% of UK outdoor fashion users say they like THE NORTH FACE. However, in actuality, among the 93% of UK respondents who know THE NORTH FACE, 74% of people like the brand.
What is the usage share of THE NORTH FACE in the UK?
All in all, 63% of outdoor fashion users in the UK use THE NORTH FACE. That means, of the 93% who know the brand, 68% use them.
How loyal are the owners of THE NORTH FACE?
Around 58% of outdoor fashion users in the UK say they are likely to use THE NORTH FACE again. Set in relation to the 63% usage share of the brand, this means that 92% of their owners show loyalty to the brand.
What's the buzz around THE NORTH FACE in the UK?
In September 2022, about 33% of UK outdoor fashion users had heard about THE NORTH FACE in the media, on social media, or in advertising over the past three months. Of the 93% who know the brand, that's 35%, meaning at the time of the survey there's some buzz around THE NORTH FACE in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
