allbirds brand profile in the United States 2024
How high is the brand awareness of allbirds in the United States?
When it comes to sneakers owners, brand awareness of allbirds is at 22% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is allbirds in the United States?
In total, 4% of U.S. sneakers owners say they like allbirds. However, in actuality, among the 22% of U.S. respondents who know allbirds, 18% of people like the brand.
What is the usage share of allbirds in the United States?
All in all, 2% of sneakers owners in the United States own allbirds. That means, of the 22% who know the brand, 9% own them.
How loyal are the owners of allbirds?
Around 2% of sneakers owners in the United States say they are likely to purchase allbirds again. Set in relation to the 2% usage share of the brand, this means that 100% of their owners show loyalty to the brand.
What's the buzz around allbirds in the United States?
In March 2024, about 5% of U.S. sneakers owners had heard about allbirds in the media, on social media, or in advertising over the past three months. Of the 22% who know the brand, that's 23%, meaning at the time of the survey there's little buzz around allbirds in the United States.
When it comes to sneakers owners, brand awareness of allbirds is at 22% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is allbirds in the United States?
In total, 4% of U.S. sneakers owners say they like allbirds. However, in actuality, among the 22% of U.S. respondents who know allbirds, 18% of people like the brand.
What is the usage share of allbirds in the United States?
All in all, 2% of sneakers owners in the United States own allbirds. That means, of the 22% who know the brand, 9% own them.
How loyal are the owners of allbirds?
Around 2% of sneakers owners in the United States say they are likely to purchase allbirds again. Set in relation to the 2% usage share of the brand, this means that 100% of their owners show loyalty to the brand.
What's the buzz around allbirds in the United States?
In March 2024, about 5% of U.S. sneakers owners had heard about allbirds in the media, on social media, or in advertising over the past three months. Of the 22% who know the brand, that's 23%, meaning at the time of the survey there's little buzz around allbirds in the United States.
