David Yurman brand profile in the UK 2022
How high is the brand awareness of David Yurman in the UK?
When it comes to jewelry owners, brand awareness of David Yurman is at 22% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is David Yurman in the UK?
In total, 5% of UK jewelry owners say they like David Yurman. However, in actuality, among the 22% of UK respondents who know David Yurman, 23% of people like the brand.
What is the usage share of David Yurman in the UK?
All in all, 5% of jewelry owners in the UK use David Yurman. That means, of the 22% who know the brand, 23% own them.
How loyal are the owners of David Yurman?
Around 3% of jewelry owners in the UK say they are likely to buy David Yurman again. Set in relation to the 5% usage share of the brand, this means that 60% of their owners show loyalty to the brand.
What's the buzz around David Yurman in the UK?
In September 2022, about 4% of UK jewelry owners had heard about David Yurman in the media, on social media, or in advertising over the past three months. Of the 22% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around David Yurman in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to jewelry owners, brand awareness of David Yurman is at 22% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is David Yurman in the UK?
In total, 5% of UK jewelry owners say they like David Yurman. However, in actuality, among the 22% of UK respondents who know David Yurman, 23% of people like the brand.
What is the usage share of David Yurman in the UK?
All in all, 5% of jewelry owners in the UK use David Yurman. That means, of the 22% who know the brand, 23% own them.
How loyal are the owners of David Yurman?
Around 3% of jewelry owners in the UK say they are likely to buy David Yurman again. Set in relation to the 5% usage share of the brand, this means that 60% of their owners show loyalty to the brand.
What's the buzz around David Yurman in the UK?
In September 2022, about 4% of UK jewelry owners had heard about David Yurman in the media, on social media, or in advertising over the past three months. Of the 22% who know the brand, that's 18%, meaning at the time of the survey there's little buzz around David Yurman in the UK.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
