Li-Ning brand profile in the United States 2022
How high is the brand awareness of Li-Ning in the United States?
When it comes to sportswear users, brand awareness of Li-Ning is at 20% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Li-Ning in the United States?
In total, 4% of U.S. sportswear users say they like Li-Ning. However, in actuality, among the 20% of U.S. respondents who know Li-Ning, 20% of people like the brand.
What is the usage share of Li-Ning in the United States?
All in all, 3% of sportswear users in the United States use Li-Ning. That means, of the 20% who know the brand, 15% use them.
How loyal are the owners of Li-Ning?
Around 2% of sportswear users in the United States say they are likely to use Li-Ning again. Set in relation to the 3% usage share of the brand, this means that 67% of their owners show loyalty to the brand.
What's the buzz around Li-Ning in the United States?
In September 2022, about 3% of U.S. sportswear users had heard about Li-Ning in the media, on social media, or in advertising over the past three months. Of the 20% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Li-Ning in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
When it comes to sportswear users, brand awareness of Li-Ning is at 20% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Li-Ning in the United States?
In total, 4% of U.S. sportswear users say they like Li-Ning. However, in actuality, among the 20% of U.S. respondents who know Li-Ning, 20% of people like the brand.
What is the usage share of Li-Ning in the United States?
All in all, 3% of sportswear users in the United States use Li-Ning. That means, of the 20% who know the brand, 15% use them.
How loyal are the owners of Li-Ning?
Around 2% of sportswear users in the United States say they are likely to use Li-Ning again. Set in relation to the 3% usage share of the brand, this means that 67% of their owners show loyalty to the brand.
What's the buzz around Li-Ning in the United States?
In September 2022, about 3% of U.S. sportswear users had heard about Li-Ning in the media, on social media, or in advertising over the past three months. Of the 20% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Li-Ning in the United States.
If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
