Skechers brand profile in the United States 2024
How high is the brand awareness of Skechers in the United States?
When it comes to sneakers owners, brand awareness of Skechers is at 89% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Skechers in the United States?
In total, 37% of U.S. sneakers owners say they like Skechers. However, in actuality, among the 89% of U.S. respondents who know Skechers, 42% of people like the brand.
What is the usage share of Skechers in the United States?
All in all, 28% of sneakers owners in the United States own Skechers. That means, of the 89% who know the brand, 31% own them.
How loyal are the owners of Skechers?
Around 23% of sneakers owners in the United States say they are likely to purchase Skechers again. Set in relation to the 28% usage share of the brand, this means that 82% of their owners show loyalty to the brand.
What's the buzz around Skechers in the United States?
In March 2024, about 26% of U.S. sneakers owners had heard about Skechers in the media, on social media, or in advertising over the past three months. Of the 89% who know the brand, that's 29%, meaning at the time of the survey there's some buzz around Skechers in the United States.
When it comes to sneakers owners, brand awareness of Skechers is at 89% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Skechers in the United States?
In total, 37% of U.S. sneakers owners say they like Skechers. However, in actuality, among the 89% of U.S. respondents who know Skechers, 42% of people like the brand.
What is the usage share of Skechers in the United States?
All in all, 28% of sneakers owners in the United States own Skechers. That means, of the 89% who know the brand, 31% own them.
How loyal are the owners of Skechers?
Around 23% of sneakers owners in the United States say they are likely to purchase Skechers again. Set in relation to the 28% usage share of the brand, this means that 82% of their owners show loyalty to the brand.
What's the buzz around Skechers in the United States?
In March 2024, about 26% of U.S. sneakers owners had heard about Skechers in the media, on social media, or in advertising over the past three months. Of the 89% who know the brand, that's 29%, meaning at the time of the survey there's some buzz around Skechers in the United States.
