Mountain Equipment brand profile in the United States 2024
How high is the brand awareness of Mountain Equipment in the United States?
When it comes to outdoor fashion owners, brand awareness of Mountain Equipment is at 28% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Mountain Equipment in the United States?
In total, 6% of U.S. outdoor fashion owners say they like Mountain Equipment. However, in actuality, among the 28% of U.S. respondents who know Mountain Equipment, 21% of people like the brand.
What is the usage share of Mountain Equipment in the United States?
All in all, 5% of outdoor fashion owners in the United States own Mountain Equipment. That means, of the 28% who know the brand, 18% own them.
How loyal are the owners of Mountain Equipment?
Around 4% of outdoor fashion owners in the United States say they are likely to purchase Mountain Equipment again. Set in relation to the 5% usage share of the brand, this means that 80% of their owners show loyalty to the brand.
What's the buzz around Mountain Equipment in the United States?
In March 2024, about 4% of U.S. outdoor fashion owners had heard about Mountain Equipment in the media, on social media, or in advertising over the past three months. Of the 28% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Mountain Equipment in the United States.
When it comes to outdoor fashion owners, brand awareness of Mountain Equipment is at 28% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Mountain Equipment in the United States?
In total, 6% of U.S. outdoor fashion owners say they like Mountain Equipment. However, in actuality, among the 28% of U.S. respondents who know Mountain Equipment, 21% of people like the brand.
What is the usage share of Mountain Equipment in the United States?
All in all, 5% of outdoor fashion owners in the United States own Mountain Equipment. That means, of the 28% who know the brand, 18% own them.
How loyal are the owners of Mountain Equipment?
Around 4% of outdoor fashion owners in the United States say they are likely to purchase Mountain Equipment again. Set in relation to the 5% usage share of the brand, this means that 80% of their owners show loyalty to the brand.
What's the buzz around Mountain Equipment in the United States?
In March 2024, about 4% of U.S. outdoor fashion owners had heard about Mountain Equipment in the media, on social media, or in advertising over the past three months. Of the 28% who know the brand, that's 14%, meaning at the time of the survey there's little buzz around Mountain Equipment in the United States.
