The North Face brand profile in the United States 2024
How high is the brand awareness of The North Face in the United States?
When it comes to outdoor fashion owners, brand awareness of The North Face is at 89% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is The North Face in the United States?
In total, 64% of U.S. outdoor fashion owners say they like The North Face. However, in actuality, among the 89% of U.S. respondents who know The North Face, 72% of people like the brand.
What is the usage share of The North Face in the United States?
All in all, 57% of outdoor fashion owners in the United States own The North Face. That means, of the 89% who know the brand, 64% own them.
How loyal are the owners of The North Face?
Around 52% of outdoor fashion owners in the United States say they are likely to purchase The North Face again. Set in relation to the 57% usage share of the brand, this means that 91% of their owners show loyalty to the brand.
What's the buzz around The North Face in the United States?
In March 2024, about 37% of U.S. outdoor fashion owners had heard about The North Face in the media, on social media, or in advertising over the past three months. Of the 89% who know the brand, that's 42%, meaning at the time of the survey there's some buzz around The North Face in the United States.
When it comes to outdoor fashion owners, brand awareness of The North Face is at 89% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is The North Face in the United States?
In total, 64% of U.S. outdoor fashion owners say they like The North Face. However, in actuality, among the 89% of U.S. respondents who know The North Face, 72% of people like the brand.
What is the usage share of The North Face in the United States?
All in all, 57% of outdoor fashion owners in the United States own The North Face. That means, of the 89% who know the brand, 64% own them.
How loyal are the owners of The North Face?
Around 52% of outdoor fashion owners in the United States say they are likely to purchase The North Face again. Set in relation to the 57% usage share of the brand, this means that 91% of their owners show loyalty to the brand.
What's the buzz around The North Face in the United States?
In March 2024, about 37% of U.S. outdoor fashion owners had heard about The North Face in the media, on social media, or in advertising over the past three months. Of the 89% who know the brand, that's 42%, meaning at the time of the survey there's some buzz around The North Face in the United States.
