Eddie Bauer brand profile in the United States 2024
How high is the brand awareness of Eddie Bauer in the United States?
When it comes to outdoor fashion owners, brand awareness of Eddie Bauer is at 71% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Eddie Bauer in the United States?
In total, 33% of U.S. outdoor fashion owners say they like Eddie Bauer. However, in actuality, among the 71% of U.S. respondents who know Eddie Bauer, 46% of people like the brand.
What is the usage share of Eddie Bauer in the United States?
All in all, 22% of outdoor fashion owners in the United States own Eddie Bauer. That means, of the 71% who know the brand, 31% own them.
How loyal are the owners of Eddie Bauer?
Around 17% of outdoor fashion owners in the United States say they are likely to purchase Eddie Bauer again. Set in relation to the 22% usage share of the brand, this means that 77% of their owners show loyalty to the brand.
What's the buzz around Eddie Bauer in the United States?
In March 2024, about 15% of U.S. outdoor fashion owners had heard about Eddie Bauer in the media, on social media, or in advertising over the past three months. Of the 71% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around Eddie Bauer in the United States.
When it comes to outdoor fashion owners, brand awareness of Eddie Bauer is at 71% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Eddie Bauer in the United States?
In total, 33% of U.S. outdoor fashion owners say they like Eddie Bauer. However, in actuality, among the 71% of U.S. respondents who know Eddie Bauer, 46% of people like the brand.
What is the usage share of Eddie Bauer in the United States?
All in all, 22% of outdoor fashion owners in the United States own Eddie Bauer. That means, of the 71% who know the brand, 31% own them.
How loyal are the owners of Eddie Bauer?
Around 17% of outdoor fashion owners in the United States say they are likely to purchase Eddie Bauer again. Set in relation to the 22% usage share of the brand, this means that 77% of their owners show loyalty to the brand.
What's the buzz around Eddie Bauer in the United States?
In March 2024, about 15% of U.S. outdoor fashion owners had heard about Eddie Bauer in the media, on social media, or in advertising over the past three months. Of the 71% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around Eddie Bauer in the United States.
