Givenchy brand profile in the United States 2024
How high is the brand awareness of Givenchy in the United States?
When it comes to luxury fashion owners, brand awareness of Givenchy is at 63% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Givenchy in the United States?
In total, 18% of U.S. luxury fashion owners say they like Givenchy. However, in actuality, among the 63% of U.S. respondents who know Givenchy, 29% of people like the brand.
What is the usage share of Givenchy in the United States?
All in all, 10% of luxury fashion owners in the United States own Givenchy. That means, of the 63% who know the brand, 16% own them.
How loyal are the owners of Givenchy?
Around 7% of luxury fashion owners in the United States say they are likely to purchase Givenchy again. Set in relation to the 10% usage share of the brand, this means that 70% of their owners show loyalty to the brand.
What's the buzz around Givenchy in the United States?
In March 2024, about 11% of U.S. luxury fashion owners had heard about Givenchy in the media, on social media, or in advertising over the past three months. Of the 63% who know the brand, that's 17%, meaning at the time of the survey there's little buzz around Givenchy in the United States.
When it comes to luxury fashion owners, brand awareness of Givenchy is at 63% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Givenchy in the United States?
In total, 18% of U.S. luxury fashion owners say they like Givenchy. However, in actuality, among the 63% of U.S. respondents who know Givenchy, 29% of people like the brand.
What is the usage share of Givenchy in the United States?
All in all, 10% of luxury fashion owners in the United States own Givenchy. That means, of the 63% who know the brand, 16% own them.
How loyal are the owners of Givenchy?
Around 7% of luxury fashion owners in the United States say they are likely to purchase Givenchy again. Set in relation to the 10% usage share of the brand, this means that 70% of their owners show loyalty to the brand.
What's the buzz around Givenchy in the United States?
In March 2024, about 11% of U.S. luxury fashion owners had heard about Givenchy in the media, on social media, or in advertising over the past three months. Of the 63% who know the brand, that's 17%, meaning at the time of the survey there's little buzz around Givenchy in the United States.
