Chloé brand profile in the United States 2024
How high is the brand awareness of Chloé in the United States?
When it comes to luxury fashion owners, brand awareness of Chloé is at 58% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Chloé in the United States?
In total, 14% of U.S. luxury fashion owners say they like Chloé. However, in actuality, among the 58% of U.S. respondents who know Chloé, 24% of people like the brand.
What is the usage share of Chloé in the United States?
All in all, 9% of luxury fashion owners in the United States own Chloé. That means, of the 58% who know the brand, 16% own them.
How loyal are the owners of Chloé?
Around 6% of luxury fashion owners in the United States say they are likely to purchase Chloé again. Set in relation to the 9% usage share of the brand, this means that 67% of their owners show loyalty to the brand.
What's the buzz around Chloé in the United States?
In March 2024, about 12% of U.S. luxury fashion owners had heard about Chloé in the media, on social media, or in advertising over the past three months. Of the 58% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around Chloé in the United States.
When it comes to luxury fashion owners, brand awareness of Chloé is at 58% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Chloé in the United States?
In total, 14% of U.S. luxury fashion owners say they like Chloé. However, in actuality, among the 58% of U.S. respondents who know Chloé, 24% of people like the brand.
What is the usage share of Chloé in the United States?
All in all, 9% of luxury fashion owners in the United States own Chloé. That means, of the 58% who know the brand, 16% own them.
How loyal are the owners of Chloé?
Around 6% of luxury fashion owners in the United States say they are likely to purchase Chloé again. Set in relation to the 9% usage share of the brand, this means that 67% of their owners show loyalty to the brand.
What's the buzz around Chloé in the United States?
In March 2024, about 12% of U.S. luxury fashion owners had heard about Chloé in the media, on social media, or in advertising over the past three months. Of the 58% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around Chloé in the United States.
