Most used social media platforms by type in China 2023

Published by
Umair Bashir,
Feb 14, 2024
65 percent of Chinese respondents answer our survey on "Most used social media platforms by type" with "Instant messengers (e.g., WhatsApp, Facebook Messenger, WeChat)". The survey was conducted in 2023, among 24,552 consumers.
Find this and more survey data on most used social media platforms by type in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Most used social media platforms by type in China as of December 2023

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Number of respondents

24,552 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "What kinds of social media do you use regularly?"

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Cross-border overview

4

Social media key facts

8

Facebook & Instagram

5

Other social networks

5

User behavior

5

Further related statistics

3

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Topics

Social media in ChinaTencent HoldingsWeChatSocial commerce in ChinaByteDance
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