Sources of inspiration for primary bank in Sweden 2022

40 percent of Swedish respondents answer our survey on "Sources of inspiration for primary bank" with "Personal recommendation". The survey was conducted in 2022, among 2,024 consumers.
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Sources of inspiration for primary bank in Sweden in 2022

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Number of respondents

2,024 respondents

Age group

18-64 years

Special properties

respondents who have a bank account (Health, Finance, Insurance)

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "How did you find out about the bank that you primarily use?"

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