Drivers of digital audio purchases in Sweden 2023

Published by
Umair Bashir,
Feb 14, 2024
When asked about "Drivers of digital audio purchases", most Swedish respondents pick "To listen to what I want, when I want" as an answer. 61 percent did so in our online survey in 2023.
Find this and more survey data on drivers of digital audio purchases in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Drivers of digital audio purchases in Sweden as of December 2023

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Number of respondents

1,215 respondents

Age group

18-64 years

Special properties

respondents who spent money on digital audio content (music or podcasts) (Media & digital media, Video games)

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "What are the main reasons why you pay for digital music content or podcasts?"

Citation formats
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Statistics on " Digital music in Scandinavia "

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Other statistics that may interest you Digital music in Scandinavia

Overview

7

Sales revenues

7

Online music subscriptions

6

Services

6

Music apps

8

Consumer behavior

8

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Topics

Online video and entertainment in SingaporeInternet usage in SingaporeSocial media in SingaporeMobile internet and apps in Singapore
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